Motherland OMNi: a website that connects purpose and services.
Geeklab designed and built Motherland OMNi’s public website as part of a wider relationship spanning brand, digital presence and the OMNification platform.
(01)
What we were asked to do
The brief:
Motherland OMNi Website
Present the company’s purpose, operating model and integrated media services, with clear routes to a conversation. We developed a WordPress site with service storytelling, values-led pages, campaign imagery and contact routes.
(02)
What was in the way
Client’s Goal
Present the company’s purpose, operating model and integrated media services, with clear routes to a conversation.
Challenge
The website needed to communicate both the community-led approach and the practical offer to brands and partners.
(03)
How we did it
How we did it
We developed a WordPress site with service storytelling, values-led pages, campaign imagery and contact routes.
The brief
Present the company’s purpose, operating model and integrated media services, with clear routes to a conversation.
The challenge
The website needed to communicate both the community-led approach and the practical offer to brands and partners.
The delivery
We developed a WordPress site with service storytelling, values-led pages, campaign imagery and contact routes.
The result
The public website connects Motherland OMNi’s purpose to its media offer. Our related OMNification platform work supports the operational side of the relationship.
(04)
Result
6,807 users, up 100 percent. Measured on the public website during 26 August 2025–25 August 2026. Year-on-year comparisons use the preceding 12 months.
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6,807 users, up 100 percent from 3,403 in the previous year. Sessions reached 8,400, up 62 percent from 5,180.
Google Search clicks reached 1,180, up 163 percent from 448. These figures relate to the public website; the OMNification product is a separate engagement.
Source: GA4 and Google Search Console. Reporting period: 26 August 2025–25 August 2026. Compared with 26 August 2024–25 August 2025. Figures supplied from the analytics extract dated 11 September 2026.