Applied Heat: a clearer route from product to enquiry.
Geeklab connected a brand refresh and website redesign around Applied Heat’s industrial heating products and customer enquiries.
(01)
What we were asked to do
The brief
Present the product range clearly and help buyers enquire from the relevant product or application page. We rebuilt the WordPress site around products and applications, carried the refreshed identity into web and sales materials, and placed enquiry routes alongside relevant information.
(02)
What was in the way
Client’s Goal
Present the product range clearly and help buyers enquire from the relevant product or application page.
Challenge
The website and sales materials needed to communicate the depth of the engineering offer in a consistent, accessible way.
(03)
How we did it
How we did it
We rebuilt the WordPress site around products and applications, carried the refreshed identity into web and sales materials, and placed enquiry routes alongside relevant information.
The brief
Present the product range clearly and help buyers enquire from the relevant product or application page.
The challenge
The website and sales materials needed to communicate the depth of the engineering offer in a consistent, accessible way.
The delivery
We rebuilt the WordPress site around products and applications, carried the refreshed identity into web and sales materials, and placed enquiry routes alongside relevant information.
The result
The delivered website brings the product range, application information and enquiry routes together within a consistent brand presentation.
(04)
Result
The delivered website brings the product range, application information and enquiry routes together within a consistent brand presentation.
Red Hot
#ef4122
Cool Blue
#5b6666
Midnight Blue
#0e2841
White
#ffffff
The delivered website brings the product range, application information and enquiry routes together within a consistent brand presentation.