Case study / Conquest Roadshow
A digital home that moves with you.
Geeklab brought website, branding and campaign assets together for the quality-engineering roadshow.
Event website / Brand / Campaign assets
Delivered project
The brief
What the work needed to do.
Create an event website and supporting assets that can be updated as locations, speakers and dates change. We developed the event website, brand system and campaign assets around the roadshow’s evolving schedule.
The challenge
What the experience had to solve.
A multi-location event needs consistent presentation alongside information that changes throughout the programme.
The work
The thinking behind the delivery.
01
Plan around a changing schedule
Locations, dates and speakers change as a roadshow develops. The website and supporting content were organised around event information that needs to remain useful throughout that changing schedule.
02
Connect the event identity
A shared brand system carries across the event website and campaign assets. The work gives the roadshow a consistent introduction on digital pages and in the event display shown here.
03
Keep event information practical
Registration and programme information were part of the website approach. The delivered website and coordinated assets give the team a practical way to communicate event information as the roadshow moves between locations.
Evidence and outcome
What the work put in place.
A consistent identity connects the roadshow’s website and campaign assets, with a practical way to keep locations, dates and speaker information up to date.
More work to explore
Old Mutual
Bring learning into the conversation.
Geeklab developed a TikTok campaign for Matric Live and Velle, inviting South African matric students to share how they use the learning apps.
GASQ
One direction across brand and web.
Website, brand and ongoing digital support for a specialist software-testing certification body.
Your next project
Does your event marketing keep up when the schedule changes?
Tell us how locations, speakers, dates and campaign materials are managed. We’ll discuss a more coordinated approach to your event website and communications.
A 30-minute conversation about your priorities, fit and the next step. You do not need a finished brief.