BIM4U: structuring a specialist platform experience.
Geeklab designed the platform website and information architecture for a building information modelling object library.
(01)
What we were asked to do
The brief:
BIM4U
Explain the platform’s value and help users navigate towards relevant categories and manufacturer objects. We developed feature panels, category navigation and account calls to action around modelling, cloud and search capabilities.
(02)
What was in the way
Client’s Goal
Explain the platform’s value and help users navigate towards relevant categories and manufacturer objects.
Challenge
Specifiers need to understand the offer while finding detailed information suited to their work.
(03)
How we did it
How we did it
We developed feature panels, category navigation and account calls to action around modelling, cloud and search capabilities.
The brief
Explain the platform’s value and help users navigate towards relevant categories and manufacturer objects.
The challenge
Specifiers need to understand the offer while finding detailed information suited to their work.
The delivery
We developed feature panels, category navigation and account calls to action around modelling, cloud and search capabilities.
The result
The delivered design connects the platform proposition to a structured route through its specialist content and account journeys.
(04)
Result
6,923 sessions, up 258 percent. Measured on the public website during 26 August 2025–25 August 2026. Year-on-year comparisons use the preceding 12 months.
6,923 sessions, up 258 percent from 1,935 in the previous year. The site recorded 4,530 users, up 230 percent.
Google Search Console recorded 1,358 clicks in the current period. The previous period had no recorded clicks, so this is presented as a current-period total.
Source: GA4 and Google Search Console. Reporting period: 26 August 2025–25 August 2026. Compared with 26 August 2024–25 August 2025. Figures supplied from the analytics extract dated 11 September 2026.