Case Study → Alliance for Qualification
A4Q: Educational website built with WordPress
We teamed up with Alliance for Qualification (A4Q) to reimagine their digital presence. Using After Effects, WordPress, and Flatsome, we crafted a modern and elegant website and brand identity that reflects their commitment to innovation in IT qualification.
Website: www.allianceforqualification.com
The Client:
A4Q is an independent body dedicated to strengthening quality in training and certification, offering a global portfolio of professional development resources.
The Challenge:
A4Q’s outdated digital presence hindered their ability to effectively reach and engage their target audience. Their website lacked a clear user experience and their brand messaging didn’t fully convey their commitment to innovation and thought leadership in the IT qualification field.
Additionally, the fragmented landscape of IT qualifications made it difficult for professionals to find reliable, industry-leading resources from an independent source.
Services:
Tools:
WordPress
Flatsome
After Effects
Dark Grey
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Strong Blue
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Pastel Blue
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Cream
#42a9ce
The Solution:
Brand Reimagination: We redefined A4Q’s visual identity, creating a dynamic logo and colour palette that embody their forward-thinking approach.
Website Redesign: We developed a user-friendly website, highlighting their offerings and serving as a hub for collaboration within the industry.
Animated Storytelling: A captivating animated video showcased A4Q’s mission and impact.
Results:
Increased website traffic and engagement: Our redesign led to a significant increase in website visitors and time spent on the site by over 40%.
Elevated brand awareness: A4Q’s refreshed brand identity and compelling website attracted new partners, solidified their reputation as a thought leader, and increased their visibility within the IT qualification industry.
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